Channel and campaign performance
Find which channels produce real patients, not just clicks, with patient-level outcomes, channel ROI visibility, and campaign performance tracking.
New: India's DPDP Act requires all healthcare providers to be compliant by May 2027. See how Prodoc helps.
Patient Marketing Platform
Understand what makes a patient choose your hospital.
Connect discovery, trust, enquiry, booking, and reputation into one measurable growth journey, built on top of your existing HIS.
3×
clearer attribution
40%
faster response SLA
10×
touchpoints in one view
Discovery, trust, booking, and revenue should be one connected decision system, not four tools and a spreadsheet.
Clicks without clarity
Move from click-level reports to patient-level outcomes.
Delayed trust response
Respond faster to reviews and prevent silent conversion loss.
Fragmented dashboards
Unify campaign, reputation, booking, and revenue signals.
Uncertain ROI
Tie channel spend to enquiry, appointment, and billed value.
How it Works
Prodoc · Patient Marketing Platform
DiscoverConsiderChooseExperienceAdvocate
Google Ads
142 leads
38 patients
Meta
96 leads
22 patients
Referrals
64 leads
41 patients
Every stage of the patient decision journey, connected.
Hospital reputation profile
One consolidated reputation picture across Google Business Profile, Meta and social, healthcare marketplaces, and your own website and surveys, the same signals patients weigh before they book.
Unified reputation inbox
Every review, comment, message, and mention in one workspace. Reply from a central interface where supported, assign issues to the right team, and track response SLAs and closure.
Closed-loop attribution
Follow the trail from discovery through enquiry, appointment, and billed revenue via your HIS. Know your real cost per acquired patient by channel and campaign, not per click.
Reputation growth engine
Invite feedback and reviews after the right care moments, through WhatsApp, SMS, QR codes, and email, so today's experience becomes the trust that starts the next patient's decision.
CMO command view
One consolidated view of the whole decision journey: spend, leads, sentiment, reputation score, response SLA, and each channel's performance, in one place.
Know what brings patients in, and where every marketing spend works.
+20%
Marketing ROI
-15%
Wasted ad spend
+25%
Faster review response
1 view
Across channels & locations
01
Clearer attribution visibility
Every booking traced back through the decision, from discovery to billed revenue.
02
More efficient spend allocation
Budget moved to the discovery that produces real patients, not just clicks.
03
Faster review response
Time to answer the reviews patients read while they Consider you.
Frequently asked questions
Discovery and trust signals come in from your ad platforms and reputation sources where integrations are available; the enquiry and booking run inside Prodoc; and the billed outcome comes from your HIS. Because those sit on one platform, attribution isn't modelled after the fact, it's traced, from source through to the bill.
See the full decision behind every patient who chooses you.
Book a demo and run this journey model on your channels, your locations, and your HIS data.