How Madhavbaug Transformed Patient Acquisition with Prodoc AI

Madhavbaug, a large multi-location integrative cardiac care network with 700+ specialised clinics and hospitals, faced significant challenges in managing and converting patient leads into appointments. Their existing process lacked a cohesive system to prioritise and engage leads effectively, resulting in missed opportunities and inefficient workflows.

Prodoc AI provided Madhavbaug with a robust Patient Engagement platform, fully integrated over a single number to manage leads across all 700+ clinics. The solution connected multiple communication channels IVR, WhatsApp, bots, and social media ensuring every patient lead was captured and engaged in real time. Key features included automated lead prioritisation (integrated with the Hospital Information System to route leads to the right clinic with accurate treatment information), multi-channel engagement, automated care journey mapping across multiple appointments, and multilingual patient engagement spanning 14+ regional languages.

Prodoc worked with Madhavbaug to map lead sources, clinic routing rules, and patient engagement workflows across the network. The platform was integrated with existing systems and communication channels, and automation plus multilingual journeys were gradually scaled to support growing patient volumes handling roughly 3 lakh calls per month.

The result: Madhavbaug transformed patient acquisition from fragmented lead management into a scalable engagement engine, qualifying, routing, and engaging leads across hundreds of clinics while giving patients timely, personalised communication throughout their journey.